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The Usability Blog
A Practical Guide to User Experience Insights

Usability

How to Decide Between a DIY UX Tool or a Full UX Test

With all the new do-it-yourself UX tools available to professionals, it’s becoming more difficult to know which direction is the right one for your company. You might spend hours researching different Usability companies as well as their various online tools trying to decide if a full usability study or a quick online survey is the… read more

The Usability of Remotes

Every so often we feature user experience based reviews of everyday items. With that being said, back in November, I had a very successful Black Friday and got myself a new receiver and remote control for my home theater (online, of course, no way I’m fighting Black Friday crowds for any deal). Now lots of… read more

Order Online and Pick Up in the Store, but Where? Part 2

Signs that guide inside for Online Order pickup Part One of this blog gave examples of retail stores that display noticeable signage at the door or immediately after to direct their customers where to pick up their online orders. In this blog post, we’ll look at signage inside stores that offer online order pickup. Online… read more

Mobile Ticketing Should Be Simple

If event tickets purchased online can be displayed on a smartphone for entry, make it easy to purchase the tickets using a smartphone. Last weekend my cousin from out of town wanted to see the 6th Floor Museum in downtown Dallas. I had previously looked at the http://www.jfk.org/ website on my tablet and found that… read more

Beauty Is Skin Deep: The Need for Usability

As a usability practitioner, I often find myself critiquing things I come across in the course of my day: “Why is this so hard to figure out?” “It’s too difficult to find the information I want—I’m outta here!” “The company should cut down on the number of steps in this process,” etc. My intellectual knowledge… read more

Poor Usability Imposes a Time Tax On Your Users

It doesn’t matter whether your users are visitors to your website or customers for your software.  It doesn’t matter whether they are consumers or business people.  Their time is precious to them. Time magazine recently published an article that claimed Americans would pay $2,700 for an extra hour a day.  Small business owners report that… read more

iPhone 6 & iPhone 6 Plus: Fragmentation in the iDevice Lineup6

For the past several years, as Apple’s iOS and Google’s Android operating systems have competed across multiple fronts (for consumers, for developer support), one point that has frequently been called out is the issue of Android fragmentation. This refers primarily to the numerous versions of Android that developers must target, since OEMs may or may… read more

Apple, New Products, and User Experience

About this time every year we get an announcement from Apple related to a new phone with features we can’t live without, a groundbreaking new device, or an overhaul to an existing OS. As a usability company we wait excitedly(strikethrough) anxiously for this day. It means that usability testing methodologies we’ve worked hard to perfect… read more

The Xbox One and Usability

Microsoft’s Xbox One has been out and available to the public for about 10 months at this point and is really just starting to hit its stride. It has certainly suffered its fair share of setbacks to get to this point, namely the controversy over Microsoft’s “always online” and used game policies (which were both… read more

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