The Usability Blog
A Practical Guide to User Experience Insights

Webinar: UX Best Practices for Omni-Channel


Check out our webinar regarding omni-channel research. New studies have found that companies who provide a seamless and consistent experience across channels – including web, mobile, email, social media, and in-store – not only yield higher sales, but also retain more than twice as many customers than companies with ineffective cross-channel strategies. Welcome to the omni-channel era where customers expect all channels to be connected and at their disposal, wherever and whenever. In this webinar, presented by Jason Vasilas, Associate Director of User Experience, we cover the following topics:

  • Omni-Channel Background
  • Omni-Channel Research Basics
  • Four Best Practices of Omni-Channel Experiences


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“From beginning to end, everyone I interacted with from Usability Sciences was professional and thorough. I was impressed with the testing technology, the methodology and especially the team that led the project. This is one of the most impactful pieces of research I have ever delivered to my team. Thank you!”

Kevin King
Senior Director of Digital Media, A&E Television Networks

“USC managed tight timelines and a client team that was tough to wrangle, But more importantly, the quality of the work was exemplary. It's work I would hold up as "the way we should do things" and share as a case study across the organization.”

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Digital Marketing, Pharmaceutical Company