Usability Sciences in the News
Below are news articles published by individuals or companies who, like us, believe customer experience improvement is newsworthy. Be sure to check out Press Releases for our latest announcements and Media Resources page if you are a member of the press.
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Omniture Genesis Includes Usability Sciences in its Partner Network
Omniture, Inc., a leading provider of online business optimization software, today announced the addition of Usability Sciences to its ecosystem of partner applications...(read full article »)
E-commerce: Seven Straightforward Tips to Improve Web Conversion
When it comes to online marketing, conversion rates are key. Jeff Schueler, president of Usability Sciences, offered seven tips...(read full article »)
Putting the Business Intelligence Puzzle Together, Part 1
Thanks to the increased processing power of today's microprocessors and significantly improved data access and storage technology, it has become easier... (read full article »)
How Small Misses Can Add Up to Big Sales Losses
One error, magnified by who knows how many frustrated searchers, can add up to an unknown number of lost sales. And... (read full article »)
Usability Sciences Bridges Intent And Action
Web measurement vendors come from two camps...Usability Sciences' WebIQ service shows an early example of how those worlds will be bridged...(read full article »)
How REI Scaled E-Commerce Mountain
Adopting a complementary strategy means focusing on "the continuum of the shopping process," says Jeff Schueler, founder and CEO of Usability Sciences...(read full article»)
Picture This
As Internet retailing continues to explode in terms of both dollars and online shoppers, online managers must devote ever greater time...(read full article »)
The Missing Metric
Customer intent is all-important because purchasing is a process made up of phases, and intent differs by phase. Before shoppers buy... (read full article »)