Usability is the Competitive Edge

Usability Test

What is a Usability Test?

- Usability tests generally take place in a lab environment and involve asking target customers to perform tasks in order to gain insights and feedback as they experience a website, software application, mobile device, kiosks, etc..
- Usability analysts, teamed in pairs, moderate, observe, and note how test participants interact with whatever they are testing and how easily the testers are able to complete their tasks.
- The usability analysts then provide the client with actionable recommendations for overcoming usability issues, conversions obstacles, and improving the online experience.
- Usability tests can take place anytime before, during, or towards the end of the development cycle.  Tests can even take place once the website, software application, mobile device, or kiosks is in production.

When should you conduct a Usability Test?

When you want to understand how your target customers are...

What are the benefits of a Usability Test?

What other solutions complement the Usability Test?

Why Usability Sciences?

A great online customer experience is no accident. Usability Sciences provides solutions to improve customer experience. We uncover the “why” and the “how” to improve user experience on your site. You develop the formula to differentiate, build brand loyalty, and increase revenue. Our comprehensive research is online, lab-based and in the field.  Dig deep into your customers’ intents, attitudes and behaviors; determine who is coming to your site, what they do, why they do it.  Hundreds of global multi-national, multi-channel companies have chosen Usability Sciences to differentiate, build brand loyalty and increase their revenues.

Contact Us for more information or to schedule a Usability Test.