Getting Started

See beyond the analytics into your customers’ DNA

Only Attitudinal Analytics can diagnose problems and provide actionable recommendations to increase conversion based on the combination of customers' intents and attitudes overlaid with their actual online behavior.

Intent and Attitude need the context of behavior to insure it will be repeated. Intent without actual behavior will lead you to miss further opportunities. Customer satisfaction surveys provide emotional feedback that cannot be correlated with actual site usage.

Behavior, clickstream data, lacks attitudinal and demographic information. Without understanding the intent and attitude of the user, the clickstream can lead to false assumptions.

We find out why people don’t buy, then tell you how to fix the problems. Only Usability Sciences provides all the data you need in a format that is understandable, actionable, and fast. Soon after launch, we provide initial insights. We suggest continuous monitoring for maximum customer intelligence. Our WebIQ technology provides continuous monitoring and measuring. We offer more than 20 discovery programs to address specific goals.