Articles from Our Studies

Searchers are Searchers are Searchers

Is your in-site search function geared up to support your search engine optimization (SEO) and your Paid Search strategies? If (read full article »)
Published on Feb, 13th 2007 in Articles from Our Studies |

Comparing Implementations of the ‘Compare’ Feature

The ability to compare products is an increasingly useful tool for online shoppers. However, depending on the implementation of a (read full article »)
Published on Feb, 13th 2007 in Articles from Our Studies |

Site Search Influence

How does your On-site Search influence your visitor's experience? As more and more of the online population rely on the main (read full article »)
Published on Feb, 13th 2007 in Articles from Our Studies |

Pictures are Increasing in Importance

Back in February 2004 we wrote about the need to provide large images of products so people can get a (read full article »)
Published on Feb, 13th 2007 in Articles from Our Studies |

Sometimes there is nothing harder to see than regular old text.

One of the biggest ironies of usability testing is hearing test participants say, "Well, I wish the site would tell (read full article »)
Published on Feb, 13th 2007 in Articles from Our Studies |

Language Filtering

Consider filtering for language on site entrance We recently completed a WebIQ project for a large international manufacturing company based in (read full article »)
Published on Feb, 13th 2007 in Articles from Our Studies |

Is your site a superstore?

Let's begin with a common scenario captured from a number of our WebIQ studies on sites that also offer a (read full article »)
Published on Feb, 13th 2007 in Articles from Our Studies |

Displaying multiple pages of products

We conducted a usability test for client, an e-commerce site with an extensive inventory of Persian and Oriental rugs. When (read full article »)
Published on Feb, 13th 2007 in Articles from Our Studies |

Online Category Management

As we study the navigation patterns and behavior of site visitors, we notice a consistent 3:1 ratio of browsers to (read full article »)
Published on Feb, 13th 2007 in Articles from Our Studies |

Window Resolutions: 1024 x 768 vs. 800 x 600

Our online research statistics, from WebIQ, indicate that 1024x768 resolution has only a slightly higher percentage of use vs. 800 (read full article »)
Published on Feb, 13th 2007 in Articles from Our Studies |