The Usability Blog - A Practical Guide to User Experience Insights

A Usability Testing Company

A seamless online checkout process can act as a powerful driver of increased sales and profit margins. Not surprisingly, most of our clients in the retail space understand this and come to us regularly to get user feedback on their sites' checkout process. Listed below are six best practices to... read more
Based on a 1,000 respondent survey of Smartphone users, Wave Collapse, a Washington D.C. research company, recently asserted that 93% of in-store app users make a purchase in a physical location.  I can believe it.  These people can flat out shop.  App-accessing shoppers behave differently from “... read more

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